AC #600 Integrated Circuit Engineering Collection Series 16

February 21, 1976   Description:

    A series of 1976 reviews of  Don Hoefler's Microelectronics News

    ICE Collection - Project File 10085 - March 24, 1976 - review of :

MICROELECTRONICS NEWSLETTER
February 21, 1976

1. AGE DISCRIMINATION
Don's attack on TI for age discrimination does not agree with other information; i.e., there has to be more to the story. Don evidentally heard only Cavanaugh's side. Although the problem is a very real one for engineers, the number of competent people absolutely forced out at TI is believed minimal. Many more chose to leave, but that's another story.

2. CALCULATORS
The sale price of a 4-5 function calculator chip with memory is down to $.83 or so. The in-house shop cost of the chip for someone like National is compatible with the calculator prices given by Don. It should be noted that even the less vertically-integrated calculator manufacturers are not out of it. Commodore has reported a million-dollar quarter, putting it in the top six or so suppliers, and is making money besides.

3. BUSINESS WEEK
Perhaps Don has forgotten the profile of the average Business Week reader. We don't agree that either article grossly misrepresented the industry or its players.

4. LITRONIX
Don is right here. Litronix is headed for an acquisition, and their capability in LED is a real plus right now in assuring marketability of the company.

© 1976 Copyright Integrated Circuit Engineering Corporation


Hoefler's Microelectronics News, February 21, 1976


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